American Express Melbourne Cup Event 2019

It’s one thing to host an event, it’s another to ensure the seamless integration and overlay of your brand in a relevant, thoughtful and compelling way befitting the brand, the event and the guest list.  

From the elegant invite and race day pack design and production, to the marquee styling, table settings & signage, food and beverage choices, privileged guest access on the day and follow-up email – all touchpoints reinforced the American Express brand and acknowledged the value American Express place on partnerships with Card Members and businesses alike.